Lebanon’s low cost tourism infrastructure must be upgraded in order to increase its capacity to welcome middle class tourists. This observation comes as many tourists around the world plan budget holidays.
Amir Girgisn, an economist with London based World Travel & Tourism Council said the focus on luxury tourism is shifting as tourists become more money conscious. Many in the industry argue the tourism industry in Lebanon is not equipped to meet the needs of the frugal traveler. A company spokesman for a leading travel and tourism provider based in Beirut explains “The market mainly consists of four and five star hotels. All year round Lebanon needs to have tourists not only spending $500 a night for a room, but other vacationers spending less.”
