Jordan’s national airline, Royal Jordanian, will take part in the annual International Mediterranean Tourism Market for the first time in Israel later this month. The Israeli tourism fair, which bills itself as the biggest travel market in the Eastern Mediterranean, will host Royal Jordanian in Tel Aviv in the second week of February.
Rony Levin, a customer relations manager with Royal Jordanian in Tel Aviv, said this is the first year the airline has been invited to participate, and previously, only Israeli airlines like IsrAir and EL-AL were represented. Levin said that the main destinations of Royal Jordanian flights from Tel Aviv are fairly rare, but the carrier is participating in the fair for the publicity and to make contact with industry people. He said “We mostly sell to the Far East and America.”