July 7 – Deputy Governor of Hail Prince Abdul Aziz bin Saad announced on Monday the launch of the Hail Summer Tourist Festival, which is to run under the slogan “Welcome the Guest and the Summer.” The month-long festival has been organized by Qalb Al-Aalam (Heart of the World) Company in partnership with Mobily. The prince also witnessed the signing of a partnership contract, which launched the festival’s site on the internet and said tourist festivals will help boost the national economy.
Activities relating to the festival will begin on Wednesday in four different locations in Hail. Prince Abdul Aziz lauded the role being played by private companies in encouraging domestic tourism and said Mobily has positively contributed to the success of three previous Hail festivals.
He also praised the efforts of Prince Sultan bin Salman, chairman of the Saudi Commission for Tourism and Antiquities (SCTA), which is working to boost tourism in the region. He also said Prince Sultan is a strong supporter of tourism in Hail.