SAN JOSE, Costa Rica – The Costa Rica Tourist Board has announced the launch of its official Visit Costa Rica Facebook, Twitter, and YouTube channels, aimed at catering to the increasing demand for information about this small and peaceful Central American country. Through its new social media platforms, Costa Rica hopes to bring the experience a little closer to home for the more than one million visitors the country receives every year from North America and to those who are simply interested in learning more about the country and its tourism offerings.
With over 145 million Facebook users in the United States and Canada alone, the initiation of social media for Costa Rica is an essential tool for showcasing the elements that have made the destination increasingly popular. Therefore, the sites will provide information and feature images and video which captivate the essence of the country. Whether it is to plan their vacation or to share their own travel stories in Costa Rica, users will be able to participate in an engaging and interactive platform that will allow both travel professionals and consumers to learn more about the destination.
“Our research indicates that consumers are increasingly using social media to communicate with other travelers and to stay atop of latest information. People are hungry for knowledge on Costa Rica travel and want up-to-date information that is readily available whenever they are planning a trip to the
country,” said Maria Amalia Revelo, marketing director, Costa Rica Tourist Board. “We think that given the country’s broad and diverse offering, there is no better way to illustrate the Costa Rica experience than by sharing it one-on-one with users,” she added.
Costa Rica has long been a favorite destination for adventure and nature lovers alike. Aside from its spectacular scenic views, Costa Rica has become a haven for weddings, honeymoons, family vacations, and girls’ getaways. The country has increasingly risen to the top of every travel enthusiast’s must-see list.
Users of Visit Costa Rica’s social platforms will be able to virtually experience a bit of Costa Rica’s 28 environmentally-protected national parks, which include tens of thousands of acres of rain and cloud forests, active volcanoes, beaches, and waterfalls, allowing visitors to get a sneak-peek into its most exquisite offerings.
An added appeal for Costa Rica and its position as a Central American tourist destination has been its commitment to giving back to the planet and to its people. Due to these efforts, the country has become an ecological haven, which is hosted by warm people who are proud and eager to show visitors their
wonderful land. Their pride is translated into the vast amount of knowledge that they individually possess, turning any vacation to the country into an educational experience, in addition to being adventurous and relaxing. This attention to detail is what keeps visitors coming back to enjoy its natural wonders.
