Majid Al Futtaim, the leading shopping mall, retail and leisure pioneer across the Middle East and North Africa, has announced the arrival of the original fashionista – Barbie® – in celebration of Mall of the Emirates’ 10th anniversary. Over the course of September, the mall will host two exciting, diverse, and exclusive collaborations for Barbie® fans and women of all ages.
Mall of the Emirates will unveil the first-ever haute couture Barbie® Collector exhibition in the region, as the iconic doll whose style has inspired and entertained generations of young girls, will take centre stage in a chic Parisian setting from September 2-8.
The display, located at the Central Galleria, will debut a series of 24 limited-edition Barbie® dolls, each with stunning hand-crafted designer outfits, inspired by signature looks from the catwalk shows, from a collection which has been developed over 50 years.
Giving those who have grown up with Barbie® a chance to reminisce, the Barbie® Collector exhibition sees the legend in replica outfits of high-end fashion houses such as Hervé Léger, Christian Dior, Oscar de la Renta, Monique Lhuillier, Versace, Zuhair Murad, Christian Louboutin, and many more.
On September 9-14, little ones can experience the glamorous world of the modern-day rock star with Barbie® Rock’n Royals. Young girls can experiment with sparkle as they get glammed up with nail art at the Barbie Hand Spa, and have fun with temporary Barbie® motif tattoos. A great outing for the younger generation of Barbie® fans, groups of girlie friends can pretend to be a pop star getting ready for a stage show.
Hussain Moosa, Associate Director for Mall of the Emirates, said: “Mall of the Emirates is thrilled to partner with the star that is Barbie®, as part of our milestone 10th anniversary celebrations. A momentous occasion for the mall, we wanted to create great moments for everyone, everyday through offering unique experiences for Barbie® lovers of all ages – appealing to all generations who love the brand.”
