Cristal Hotels & Resorts, the most dynamic hotel brand in the region, has signed a Memorandum of Understanding (MoU) with Bliss 3000 SAL to operate the latter’s property in Beirut, Lebanon. The agreement was sealed during the 2011 Arabian Travel Market, the Middle East’s leading travel show held recently in Dubai, and marks Cristal Hotels’ first venture in Lebanon.
Under the terms of the MoU, Cristal Hotels and Resorts will operate the furnished apartments under the name Cristal Bliss Residences. The newly renovated and fully-furnished studios are especially appealing to corporate and leisure guests as they are within walking distance of the Corniche, Hamra Street, the American University of Beirut and the American University Hospital. Cristal Bliss Residences will be operational starting June 2011.
Residents will have access to high-speed wireless internet, cable TV, housekeeping and laundry services, the Atlantis Fitness Center, an Olympic-sized swimming pool, Jacuzzi, sauna and steam bath, ladies salon and the exclusive Cristal Spa. Guests can also dine at the roof deck restaurant offering Sea views.
“Cristal Bliss Residences is only the start of major projects we have lined up to tap Lebanon’s dynamic hospitality market. It reflects our pursuit of facilities that are strategically located and carry our unique brand of business and leisure living. Tourism is one of the main pillars of the Lebanese economy, so we look forward to playing an important role in providing world-class accommodations to Lebanon’s local, regional and international travelers,” said Peter Blackburn, CEO, Cristal Hotels & Resorts.
“We are pleased that one of our premier developments has found its place in such worthy hands. Cristal Hotels is a welcome addition to Lebanon’s hospitality community, not only because of the high quality of facilities and services attached to its name, but because of its commitment to various social and environmental causes. Bliss 3000 SAL is also working on other key projects with Cristal Hotels as it strengthens its presence in Lebanon and internationally,” added Toufic El Tal, Managing Director, Bliss 3000.
Cristal Hotels & Resorts aims to become the premier hotel operator in the Middle East, Africa and Asia. The luxury hospitality group offers a wide choice of 3- 4- and 5-star accommodations for business or leisure throughout the region.
