Starwood Hotels & Resorts Worldwide announced the debut of the Westin brand in Egypt, with the opening of The Westin Soma Bay Golf Resort & Spa. Owned by Cascades Hotel Company Soma Bay, the year-round resort is situated at the highest point of the Soma Bay peninsula in Egypt’s Red Sea Riviera and sits at the center of the 18-hole championship golf course designed by Gary Player.
“As a coveted resort destination for global travelers, who are increasingly seeking wellness when they travel for leisure, the Red Sea Riviera is the perfect location to introduce the Westin brand in Egypt,” said Brian Povinelli, Global Brand Leader, Westin Hotels & Resorts. “The resort’s natural surroundings and rich amenities coupled with Westin’s innovative brand programs are sure to leave guests feeling better than when they arrived.”
Located around 45 minutes from Hurghada Airport, the Westin Soma Bay Golf Resort & Spa offers 166 guestrooms and suites, with breathtaking views of the lush green fairways, the azure Red Sea and rich desert landscape. The resort grounds also offer guests an ideal place for relaxation and recreation: a rejuvenating swim in the outdoor pool and deck, an invigorating workout at the 24-hour Westin WORKOUT® Fitness Studio, or a leisurely walk at the adjacent beach. Guests also have access to the Cascades Spa & Thalasso, recognised as the best spa in Egypt and one of the region’s largest. Spanning 80,000 square feet, the spa features a saltwater lap pool as well as 65 treatment rooms that provide traditional massages and beauty treatments as well as the latest technology for aesthetic treatments and hydrotherapy.
The opening of The Westin Soma Bay Golf Resort & Spa marks Starwood’s fifth hotel in the popular Red Sea Riviera and the 11th hotel in Egypt, solidifying the company’s presence in the market. In 2016, Starwood has plans to reopen the iconic Sheraton Cairo Hotel & Casino following an extensive renovation, introduce The Westin Cairo Golf Resort & Spa, Katameya Dunes and debut the St. Regis brand with the opening of The St. Regis Cairo.