Emirates launches the world’s first interactive amenity kit in Economy Class

The kits include all the necessities for additional comfort on long-haul flights including an eye mask, earplugs, toothbrush and toothpaste, and socks - each tailored to the style of the kit bag. The multipurpose pouches are made of Neoprene material - a water resistant fabric - and are designed to be reused after the flight to store anything from devices to cosmetics or stationery.

Emirates is the first airline to introduce AR technology with the amenity kits making it the world’s first interactive kit bags. The amenity kits will be available on selected long-haul routes and on all ultra-long haul services starting from August.