German Road Show In Riyadh

March 29- The

launched a tourism road show in Riyadh on Saturday night and is planning similar shows in Jeddah, Kuwait, Dubai, Abu Dhabi, and other major Gulf cities. Michael Morgenstern, counselor at the German Embassy and Stefan Loecherabach with Lufthansa attended the road show. Germany, which received about a half million Saudi tourists last year, aims to attract even more in 2010-2011.

GNTB director for Asian and Mideast countries, Horst Lommatzch said “The German National Tourist Board is expecting overall growth in overnight stays in 2010-11.” Lommtatzch said the road shows were organized to boost the growing interest in Germany among Saudi Arabian tourists, and create more awareness about German destinations. Morgenstern also stated that the road show will facilitate networking among industry decision makers in Saudi Arabia, adding that a number of tourism companies from Germany are taking part in the shows around the Gulf.